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Small businesses shouldn’t have to grow alone.

Shophand brings accessible AI, human experts, funding opportunities, and practical business tools together in one place.

 

  • Small business owners use Shophand to adopt technology, automate busywork, find support, and grow with confidence.
     

  • Organizations use Shophand to deliver programs, resources, opportunities, and trusted support more effectively.

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Small Business Owners

Meet your small business besties

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I can handle that.

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And I've got your back.

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Too much to do?
Stuck on the tech?
Not sure which tools will actually help?

It’s time to hand it over, friend. Shophand pairs practical AI with real human support. Find the right help, take action, and move forward without figuring everything out alone.

Running a small business can feel like one big puzzle. 
Especially when you’re trying to fit every piece together on your own.

Doing everything yourself

Not sure what comes next

Support feels scattered

Funding is hard to find

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With Shophand, you don’t have to piece it all together alone.

Work with AI Shophands

Instant help, anytime.

Get Help from Human Experts

Real experts when you need them.

Plan and Grow Your Business

Planning and growth, organized.

Connect with Local Support

Find resources and support near you.

Discover Funding Opportunities

Grants and opportunities, all in one place.

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Hand off
the busywork

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Live help 
for your business

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Turn ideas 
into action.

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Grow with 
your community

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Less searching,
more applying.

Use specialized AI Shophands for marketing, funding, planning, customer communication, automation, and everyday tasks.

Work one-on-one with a Live Shophand for guidance, training, feedback, or done-for-you support. Choose the pace that works for you.

Turn your ideas into practical plans, understand what your business needs next, and keep your growth moving forward.

Find trusted organizations, events, workshops, resources, and opportunities in your local small business community.

Discover grants and funding opportunities that fit your business. Get tools and support to submit stronger applications.

Getting started is simple.

Follow four simple steps to find the tools, support, and guidance your business needs.

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Create Your Account

Create your free Shophand account and tell us a little about your business.

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Find What Fits

Find the tools, funding, events, resources, and support that fit your needs.

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Choose Your Support

Work with AI Shophands, Live Shophands, or trusted organizations in your community.

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Take Action

Turn what you learn into real action and keep building with support behind you.

For Small Business Owners

Support that meets you where you are.

Shophand makes business support easier to understand, use, and act on.

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Clear, practical guidance

Straight answers and useful next steps without the jargon.

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Help at your pace

Learn something new, work alongside an expert, or hand it off completely.

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Built with small business in mind

Flexible support designed by people who understand what it takes to run a business.

Real help, not just more tools

What small business owners actually get

Get practical tools, clear guidance, and human support that fit the way you work.

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AI that works

Tools designed for everyday small business work. No setup headaches or wasted time.

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Training included

We don’t just give you tools. We show you how to use them so you can keep making progress.

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Human support

Real people answer your questions, create and set up systems, and help solve your business challenges.

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A team without the overhead

Get specialized support across your business without hiring a full-time team.

Need a Hand?

Choose the kind of help you need.

AI Shophands are specialized AI assistants available anytime. Live Shophands are real human experts you can book when you need personal support. You can use either or both.

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Shophand AI

Twelve specialized AI Shophands, ready when you need a hand.

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Shophand Live

Real experts who work with you at your pace.

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Meet your AI & human team

One assistant can’t do everything. Get the right hands for each job.

Shophand AI

Instant help, anytime.

With Shophand AI, you get 12 specialized AI Shophands. Each one focuses on a different area of your business.

Your AI team can help with social posts, customer replies, grant applications, planning, workflows, and more. They’re available 24/7, so you can move faster without feeling overwhelmed.

Shophand Live

Real experts, on demand.

Book a human Shophand when you want guidance, feedback, or done-for-you support.

Your expert works at your pace and can help you learn, build, or hand the work off completely.

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Membership Options

Choose the support that fits your business.

Start with free tools and resources, or upgrade to Shophand+ for more personalized tools, funding opportunities, and member savings.

Shophand+

More support. More savings. More ways to grow.

Shophand+ costs $199 per year. It includes personalized business tools, additional funding opportunities, practical guidance, and discounts on eligible Shophand services.

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Smart tools for planning and growth

Assess your business, build stronger plans, set goals, track your progress, and get personalized recommendations for what to do next.

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More funding opportunities

Get free entry into monthly micro-grants and priority consideration for Shophand’s Small Business Boost Grant.

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Supply Shelf+ Included

Find grants and resources that fit your business. Use AI-powered writing support to build stronger applications.

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Built-in member savings

Save 10% on Shophand Live and Shophand Social. Plus, get access to additional member-only savings and opportunities.

Free Tools for Small Business Owners

Start making progress with free tools and resources. No credit card required.

Free Growth Gauge

See where your business is strong and where you could use a hand.

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Answer a few questions to get a clearer picture of your business and what to focus on next.

Just 5 minutes

Unlock Growth

Supply Shelf

Browse curated small business grants and opportunities, updated weekly.
Create a free account to see full details and application links.

Talk to the hand.

​Promise—we’re not ghosting you. That’s the name of our weekly newsletter. Get funding opportunities, useful business tips, upcoming events, and Shophand updates every Monday.

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You built your biz for a reason

Spend less time searching, second-guessing, and doing everything alone. Shophand gives you practical tools and trusted support so you can focus on your business, your vision, and your life.

One platform. Two sides of small business support.

Shophand makes support easier for small business owners to find and use, and easier for organizations to deliver.

Shophand for Small Business Owners
Shophand for Organizations

Get the right hand for the job.

Find funding, use helpful technology, automate busywork, and build stronger plans. Get support from AI Shophands and real experts without the jargon or runaround.

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Support more entrepreneurs in one place.

Create a branded Partner Hub where your organization can manage programs, share resources and opportunities, and connect entrepreneurs with Shophand support.

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For Small Business Support Organizations

Small business support is fragmented.

Entrepreneurs often search across different websites, systems, and organizations to find help. Meanwhile, your team may be managing programs, applications, events, communication, and reporting in separate tools.

Entrepreneurs can’t find the right support

Programs and resources may exist, but entrepreneurs may not know where to look, what fits, or whom to trust.

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Work is spread across systems

Applications, events, messages, online learning, resources, and reporting often live in different tools.

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Support teams are stretched thin

Staff spend valuable time managing disconnected processes instead of directly supporting entrepreneurs.

Shophand brings these pieces together, making support easier to find, easier to deliver, and easier to act on.

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Shophand for Organizations

Give your small business community a better front door.

Shophand Partner Hubs give your organization one branded place to support entrepreneurs. Manage programs and applications, share funding and resources, host events and learning, and communicate with your community.
 

Each Hub connects your local support with Shophand’s Human and AI Shophands, business tools, and growing network of opportunities.

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AI Apprenticeship Program

We're building pathways into tech careers

The Shophand AI Apprenticeship trains future Live Shophands in practical, in-demand skills. Participants gain experience and pathways to paid remote work while helping small businesses use technology with confidence.

Our Impact

Big Help
for Small
Businesses

Shophand was built in Detroit to make small business support easier to find and use. We’re growing across communities nationwide.

Pilot Members

10k+

Small business owners have joined the Shophand pilot.

Industries represented

12+

Including retail, services, and e-commerce.

Estimated time savings

20+

Potential hours saved by each owner every month.

Built in Detroit

100%

Built in Michigan and growing nationwide

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Let’s build stronger small businesses and stronger communities.

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Whether you’re growing a business or supporting a community of entrepreneurs, Shophand makes it easier to find help, deliver support, and turn resources into action.

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Frequently Asked Questions

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